In any company, job satisfaction is one of the keys to good performance. A happy employee is absent less frequently, displays more creativity and experiences a 12 to 15 percent increase in productivity.¹ Upper management and HR have come to understand this reality: they now work toward fostering wellbeing within their companies. This positive transformation has largely come about as a result of integrating technological innovations aimed at converting the workspace into a digital workplace designed to promote trust, simplicity and caring. What if your chatbot were one of the keys to this transformation?
The role of chatbots in the digital workplace
The work environment is benefitting from ever-increasing digitalization. This is readily apparent when you compare the offices of today with those of yesterday. Piles of documents, agendas, pens and staplers have given way to computers and mobile devices, making it possible to do everything digitally. These days, we talk to each other on Skype and write to each other on Slack or through the company’s social media.
This (r)evolution should come as no surprise. In France, 35 percent of employees are between the ages of 20 and 35. By 2025, these millennials will represent three quarters of the workforce.² Millennials don’t only expect their work environment to be transformed into a digital workplace, but also for their company to be responsive, agile and 100 percent transparent. They are also looking to save time and enjoy increased autonomy. As a result, HR departments are in overdrive.
The role of chatbots in responding to today’s demands
These needs can be effectively handled by your chatbot. An HR chatbot can be used to respond to common employee inquiries day and night, including weekends. It can be consulted at the office or remotely through a mobile device. It can analyze the employees’ data to help them become more organized. Your chatbot can also provide training to help them develop professionally. It not only knows how to react, but also how to anticipate.
Measuring your crew’s job satisfaction
When asked what fueled their motivation at the office, French employees cited trust, accountability and the quality of the human interactions.¹ To evaluate the fulfillment of your personnel, you must be able to regularly measure their job satisfaction so you can promote positive transformation by removing stumbling blocks.
The solution to this problem lies in the concept of feedback management, a process that centralizes satisfaction surveys, whether taken internally or externally. Your chatbot is at the heart of this mechanism, helping you conduct quick, dynamic surveys of your personnel. These polls can relate to anything from a project to a tool or even an internal event.
Developing the bot to better respond to needs
To improve the effectiveness of your chatbot, it’s necessary to analyze certain less visible data, including the following:
- Successful completion rates for the inquiries made (did the employees receive the expected responses from the chatbot?)
- Comprehension levels of the conversational agent
- Reformulation rates (when an inquiry must be rephrased in order for the bot to understand it)
These indicators will help you improve your chatbot and your internal processes at the same time. Your virtual assistant is a full-fledged employee of your company! It must continuously refine its skills in order to better respond to needs and optimally embody your employer brand.
Winning the talent wars with a chatbot
Besides fostering the wellbeing of your current employees, your bot also plays an important promotional role not to be neglected. By conveying an employer image that’s strong, innovative and fun, while also differentiating you from your competitors, it will help attract talent to your company.
Focus on fulfillment
Young workers rank job satisfaction as one of their highest priorities. The companies of the past, ruled by command and control, don’t correspond to their expectations. Their models of the ideal company are Google, Facebook, Apple and Netflix. These companies are agile, they foster collaboration and they take the emotional intelligence of their employees into consideration. They are also on the cutting edge of technology.
Reinventing the recruitment experience
Chatbots facilitate the recruitment of talent: they respond to the questions of potential employees when they visit the company’s website and guide them as they browse. But that’s not all! When it’s well-configured, your virtual assistant can offer a disruptive recruitment experience that’s both human and entertaining, contrasting sharply with the old-fashioned practices of yesteryear (sending a résumé and cover letter is a thing of the past!).
Following recruitment, your bot can also manage the new employees’ orientation and onboarding for improved integration. If they have questions about a procedure, there’s no need to ask another employee: the virtual assistant is there to help!
In and of themselves, chatbots cannot guarantee wellbeing within a company. But they can greatly contribute toward it! The proof? Approximately 57 percent of all employees believe that a bot can make a positive impact on their productivity.³ So why are you still waiting to integrate a virtual assistant into your processes? Living Actor can help you create a personalized chatbot capable of helping your employees save precious time, centralizing their feedback and conveying a strong employer image!
(1)[In French] Christine Regnier, “Bonheur au travail, une politique d’entreprise qui a le vent en poupe,” Capital avec Management.
(2)[In French] Xavier Biseul, “Le futur de la digital workplace se dessine aujourd’hui“, L’atelier BNP Paribas.
(3)[In French] Théo Roux, “Les assistants virtuels sont-ils la clé du bonheur au travail?“, L’atelier BNP Paribas.
Image: Prakasit Khuansuwan, Freepik.